If this newsletter does not render correctly, please enable images or view the online version

tradebriefs banner 2


Ecommerce News, Insight and Jobs
Let us manage your Email Lists for FREE!
November 23, 2014
At a Glance Submit an Opinion. Get Noticed!

News Trends & Insight Ecommerce Jobs for You scroll to the bottom

Get customers for your business from India's best corporate audience of 900,000+ TradeBriefs subscribers
Flipkart starts fixing glitches; Strengthening quality assurance; Considering cloud-based solutions to handle massive traffic increases
At least two engineers had warned senior executives in Flipkart's technology team more than three weeks before the sale that the company's systems weren't prepared to handle a big increase in traffic, one of the people said. However, the junior engineers were overruled. Facebook Twitter Linkedin Email

Flipkart shuffles its top deck, hiring senior professionals, engaging with management consultants for next level of growth
The lack of an Indian ecommerce benchmark in terms of people structure is also resulting in this struggle. "Flipkart is trying to build on the learnings of companies like Google, Facebook and even an Infosys." Facebook Twitter Linkedin Email

Amazon, Flipkart in talks with IRCTC to tap its database of 21 million consumers; to sell their merchandise through IRCTC's portal
Since IRCTC doesn't compete with any of the online marketplaces in India, both Amazon and Flipkart are in talks with the government-owned portal as they look to tap the rail portal's existing database of more th an 21 million consumers. Facebook Twitter Linkedin Email

Rocket Internet-backed FoodPanda acquires Delivery Hero-backed online food ordering service TastyKhana
Pune-based TastyKhana was launched in 2007 and had received more than $5 million investment from Delivery Hero in June last year. It currently claims to have tie-ups with more than 9,000 restaurants across cities like Pune, Mumbai, Bangalore, Gurgaon, Delhi, Noida, and Faridabad among others. Facebook Twitter Linkedin Email

TradeBriefs inks partnership deals with 5 new partners, including eTailing India and Great Place to Work Institute

TradeBriefs produces industry-specific newsletters for professionals. Last year, it introduced a partner model where opt-in members/prospects of companies and associations could take advantage of TradeBriefs' content and technology expertise to create custom daily newsletters for their members. The first partner to sign up was Retailers Association of India. This was followed by Internet and Mobile Association of India (IAMAI).

Google ropes in 300 companies for Great Online Shopping Festival; expects to reach 100 million consumers
Google and various e-commerce partners plan heavy-duty online advertising while consumer brands will do offline campaigns such as hoarding and other outdoor activities, said a senior executive of an e-commerce company. Facebook Twitter Linkedin Email

Zomato, with an operating loss bigger than its top line, an example of investment appetite; valued at Rs 1,000 crore, 32 times its revenue of Rs 31 crore
Yelp, the US-based company that Zomato regards as its rival, is listed on the New York Stock Exchange and it is valued at $4.2 billion (Rs 26,000 crore). Its revenue in 2014 is forecast at $376 million, valuing the company at 11 times its sales. Facebook Twitter Linkedin Email

Rocket Internet to launch another 10 start-ups in 2015; reports strong growth from its existing stable of companies and improving margins
Rocket Internet, whose shares have had a bumpy ride since their debut last month in Europe's largest tech listing since 2000, said its most successful companies saw average growth in gross merchandise volume of 104 per cent in the first half of 2014. Facebook Twitter Linkedin Email

Jabong reports net revenues of Rs 324.7 crore in H1 2014; an almost 3X increase from Rs 113.3 crore revenues
The gross margin dipped to negative 17.5% for H1 2014 from negative 13.7% in H1 2013. Jabong mentions that this is due to the company's continued investment in its topline growth "following market pressure of higher discounts." Facebook Twitter Linkedin Email

E-tailers Flipkart, Myntra, Urban Ladder look to entrepreneurs to helm key functions across verticals such as technology, supply chain, marketing and retail
Having built a business themselves, the entrepreneurs are drawn to e-retailers because they get a free hand to run the operations. Besides, working with a challenging and aspiring peer group also adds to the charm at a time when e-commerce companies are setting themselves ambitious targets. Facebook Twitter Linkedin Email

Smart banks ride the e-wave; Foreign and new-age private sector banks take the lead in facilitating online transactions
The country's internet population, 213 million as on 2013, is seeing an addition of five million every month, driven by the rapid growth in smartphones. Most banks are cashing in on this opportunity, as it helps them earn revenues and in lowering costs. Facebook Twitter Linkedin Email

Differentiation is the Key for Customer Loyalty in E-tail, says OLX CEO
How sustainable is e-tail in India where customer loyalty is only towards price and people flock to whoever is offering the lower price.  Facebook Twitter Linkedin Email

6 Foundational Ecommerce Marketing Tactics to Stop Your Bucket from Leaking
Facebook Ads, Google Adwords, SEO, blogging, social media and guest posting are all great methods to drive traffic, unfortunately, most of the time they don't work as expected. There are lots of possible reasons for this, however, many times it's because you have a leaky bucket. A website that leaks visitors as fast as you can bring them in. Facebook Twitter Linkedin Email

Twitter to use S-money service for payments in France, allows its customers to transfer money to other people via tweets on social network
The move by Groupe BPCE, France's second largest bank by customers, coincides with Twitter's own push into the world of online payments as the social network seeks new sources of revenue beyond advertising. Facebook Twitter Linkedin Email

Summer internship stipends sizzle; jump 30-40%
Companies are offering as much as Rs 4.2 lakh for a two-month internship and large and established companies are jostling with upstart ecommerce startups for fresh talent. Facebook Twitter Linkedin Email

Retailers focus on how to spend wisely with Google, continue to fight for top rankings via natural search: Survey
Internet Retailer bases its findings on anonymous responses from 95 participants, of whom the majority, 67.7%, identified themselves as working for web-only retailers. Facebook Twitter Linkedin Email

Ease of doing business makes Singapore attractive start-up hub for Indian entrepreneurs
"The users are much more evolved and the feedback is of a higher quality than in India," said Shashank ND, founder of online medical appointment scheduler Practo, who shifted base to Singapore two years ago. Facebook Twitter Linkedin Email

5 things you didn't know about India's e-commerce industry
The Singles' Day sale was originally named because the date Nov. 11 has four singles (11/11)--was started as a joke between university students, but Alibaba.com later converted it as a day when singles can shop. Facebook Twitter Linkedin Email

The 10 Step Local SEO Audit That You Can Do On Your Own
When starting to do SEO for your physical retail business, it is important for you to be able to audit your website and campaign to see whether all of the important factors are in place.Even if you have a consultant doing this for you, it makes sense to audit some of these things yourself just to be sure you have all your tracks covered. Facebook Twitter Linkedin Email

Why Are Domain Names So Important For Building A Brand? 15 Domain Name Generators & New Domain Extensions Available
In this post we'll explain why your domain name is so important, show you some of the best tools for finding the perfect URL, then, we'll introduce you some of the new unique domain extensions that you probably didn't even realize were available. Facebook Twitter Linkedin Email

Combine Bricks and Clicks to promote Business
Combine Bricks and Clicks to promote Business (Premium)
Given the opportunity to engage in ever-new endeavors, today's shoppers demonstrate an outstanding capacity to multi-task, compartmentalize, and adapt. How do you cater to them? Read on.....Free for Email Subscribers! Share to get access Facebook Twitter Linkedin Email

 How to make years of investment in retail technology pay off?

Today's stores are buzzing with technology. Scanners, digital signage, digital displays, kiosks, tablets, hand held devices, POS, RFID and inventory systems are working in silos. How does a retailer bring all these investments together, map it to customer needs, and ensure an ecosystem that drives real-time customer engagement? Facebook Twitter Linkedin Email

A global in-depth study of the online customer experience
A global in-depth study of the online customer experience
The research finds that as online shoppers are becoming more adept with their use of digital channels, their expectations are changing. They are looking for personalised online experiences yet crave speed and simplicity. Facebook Twitter Linkedin Email

Demystifying the online shopper: 10 myths of multichannel retailing
Demystifying the online shopper: 10 myths of multichannel retailing
This paper attempts to debunk the conventional wisdom about online consumer behavior. Facebook Twitter Linkedin Email

What is the next phase of the e-commerce revolution?
What is the next phase of the e-commerce revolution?
It's not just pure-plays leading the way in e-commerce evolution, bricks-and-mortar retailers are fast becoming bona fide retail experts. This paper outlines the key trends emerging. Facebook Twitter Linkedin Email

E-commerce Events

Tradebriefs Banner

Submit an Event

now powers content for

See who is reading this newsletter right now

Web design , Mobile Apps Design

Tradebriefs wants your feedback


   Now Update your Profile and get personalized job listings here

Experience: 3 Years, Mumbai Facebook Twitter Linkedin Email
Experience:1-2 years, Gurgaon
Experience: 3 Years, Mumbai Facebook Twitter Linkedin Email
Experience: 2 Years, Mumbai Facebook Twitter Linkedin Email
Experience: 2 Years, Mumbai Facebook Twitter Linkedin Email
Experience: Minimum 1 year, Mumbai Facebook Twitter Linkedin Email
Experience: 2 - 10 years, Mumbai Facebook Twitter Linkedin Email
Experience: 2 - 10 years, Mumbai Facebook Twitter Linkedin Email
Experience: Fresher, Mumbai Facebook Twitter Linkedin Email
Experience:12 yrs, MumbaiFacebook Twitter Linkedin Email
Experience:3 yrs, Mumbai Facebook Twitter Linkedin Email

Employers! Post Jobs
TradeBriefs Publications are read by over 9,00,000 Industry Executives
About Us  |  Advertise  |  Archives  |   Privacy Policy    

You are receiving this mail because of your subscription with TradeBriefs.
Our mailing address is GF 25/39, West Patel Nagar, New Delhi 110008, India